Social Media Data Integration
With the information flowing around the internet, sometimes social media integration becomes important for the development of customer relationship management system offline. A number of statistics can be overwhelming leaving you with doubt about the different strategies of different social platforms. VOZIQ provides solution offering easy integration in the internal data for targeted web areas of marketing and promotion engaging the “voice of customers” from all sources according to you. Whether it is agent call centers notes, web comments over a recent post, group polls and other activities are encompassed.
Engagement is one of the most critical areas of social media to measure. Are conversations happening with your brand when you release content? Are fans liking or commenting on your Facebook page? Are users pinning images, or re-tweeting tweets? If so, what is that they are posting is different? VOZIQ is that one place where it brings all social media platforms together inside your chosen data management platform. You do not want to jump on to every different online promotion platform every time you make online activity report. You can order the service to integrate with your internal data sources and later using it offline as well.
There are many options of different types of social media and every individuals using smart phone or with the internet accessibility spend more than 20% of their time on social media while being online. To better understand the customers of a particular brand, VOZIQ integrates and fetches data from social media platforms like Facebook, Twitter and other blogs into CRM applications that brands can use to better understand their customers. In addition to gaining customer insight, VOZIQ provides companies a picture of what their typical customer looks like by analyzing and reporting with the key critical data result. Once they know who their typical customer is, they can use social media to find new customers that match specific criteria and will be most likely to use their products and services.
Companies want a slice of that pie to determine how their audience communicates, and more importantly, to discover important information that drives business. VOZIQ uses NLP (Natural Language Processing) Technology to tackle the sheer volume of social conversations. NLP considers the hierarchical structure of language which understands the idea instead of a sequence of symbol.
VOZIQ allows using its own application interface kit (API) to fetch data from Social Media sites and use it as in their customer’s internal database. Sales executives and customer service personnel can also use it offline to display relevant social media data from a specific client or prospect. Better yet, businesses can also work parallel with the consultants with a company that specializes in creating custom solutions to integrate social media data that will be most beneficial to their enterprise. VOZIQ provides an opportunity to consumers for obtaining key results with less efforts and investing time smartly.
